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The focus of Alembic Communication Design is the written word, wherever it is used-on paper, on screen, or even on the side of a bus.
Working with you, the skills, knowledge and experience of Alembic's staff provides an objective outside view through which we can refine your message so that it is concise, clear and accurately targeted.

How do we work with you?

Alembic can assist you every step of the way, if required, or help out with a particular problem.

The starting point for refining your message is to ask three basic questions:

  1. What do you want to say?
  2. To whom do you want to say it?
  3. What is most effectively medium in which to say it?

Initially we help you to consider the fundamentals of your message and plan its development so that it is communicated in the most effective manner possible. In order to do this, Alembic will:

  • define the purpose
  • analyze the audience
  • compose or edit the message
  • select the most appropriate medium
  • The next stage is to create the message, whether it is in the form of a manual, report, proposal, newsletter, web site, or brochure. Alembic's staff has experience with every stage of the production process. We will:

  • organize the information
  • create the product
  • Finally, Alembic will maintain your communication product as well. We can step back and objectively look at a product and review it to ensure your message is conveyed clearly and concisely. To do this we will:
    edit-covering spelling, grammar and word use

  • rewrite
  • proof
  • produce
  • At all stages of the process we keep in mind six questions about the product we create for you:

  • Is it complete?
  • Is it accurate?
  • Is it usable?
  • Can it be maintained?
  • Can it be translated?
  • Does it add value?
  • "Refining the written word"